Posts Tagged ‘cnn money’

The Power of Thank You!

Thursday, October 1st, 2009

With the economy in a slump and staff reductions, there is much more stress at work these days. Employees are asked to do much more with little or no help. Everyone needs to pick up the slack caused by missing co-workers. Tempers can get short and recent studies from The Seamless Workforce, CNN Money and The Workforce Institute @ Kronos, indicate that most employees plan to change jobs when the market improves. Most employees feel over worked and under appreciated.

Since money is tight, what can a supervisor or owner do to improve this situation and retain key employees? An honest THANK YOU will go a long ways to improve morale. When employees are required to operate in a silent vacuum, they tend to think the worst. They believe that their employer doesn’t care if they live or die, that is as long as they do not die on the job, which might trigger a formal complaint and lawsuit.

I discovered the power of THANK YOU while working as a foreman for an electrical contractor. I thanked my workers each day for giving me a good days work. I found that my crew increased productivity, paid more attention to the taskes at hand and enjoyed comming to work each day. They also policed themselves. Slackers were not allowed on the crew. I did not enforce this policy, my crew inforced it. I overheard one of my crew telling a new member that, “everyone works on Bear’s crew. He treats us well and we work hard for him. If you want to goof off, go work for someone else.” I would not have put it so harshly, but then I didn’t need to. His fellow worker made it clear.

So thank your employees for sticking it out and working hard. You will find them happier to simply be acknowledged.

Ken Bear Cole

Fishing with Bear LLC


Getting Ready For The Business Storm…A Little Planning Please

Tuesday, July 7th, 2009

On Wednesday July 1, Fortune on CNN Money.com reported on the Ten Dumbest Moments in Business 2009…Midyear Edition.  Click here for the full story.

  1. GM Partners With Segway
  2. Tropicana’s Botched Redesign
  3. KFC Runs Out of Chicken
  4. John Thain’s $35,000 ‘Commode on Legs’
  5. SEC Bars Madoff…Just in Time!
  6. Not-So-Stressful Stress Tests
  7. Yankees’ $200,000 Seats
  8. U.S. Debt is ‘Safe.’ Seriously. Stop Laughing
  9. Geithner gives few details, tanks the market
  10. Obama’s spending cuts…a ways to go

Anyone else worried that three of the top ten directly relate to the administration?  First six months in office and already they have made the top ten list?  Oh my!

I would like to spend some time on number 8.  In the next few days I am publishing a three part article series entitled “Small Biz Ideas – The New Economy of Scale”.  In advance of that multi-site publication, it would be to our benefit to examine the state of the US Dollar.

When the US Treasury Secretary is laughed at for saying the US Dollar is strong, I think we have some rough roads a head of us.  As business owners / operators, we can coward in the corner, deny the possibility, or plan on the likelihood.  As a business community, I feel, it is in our best interest to plan.

What are some things you are doing to cut costs, streamline your business, or improve economic conditions for your operation?  How might another business person reading this thread benefit from your ideas?

One thing I am doing is renegotiating distributor agreements with my manufacturers.  For no money out of pocket, I had gained FREE marketing assistance, FREE demo units, more direct support for the displays I sell, FREE color matching and a 60% reduction in shipping costs.  Note, to extra money out of my pocket.  All I did was ask.

Another thing I am doing to help improve my business position is expand my internet marketing effort.  Since the summer months are slow anyways, I have been spending extra time improving my websites with better content, streamlined keyword selections, smaller/faster pictures, and more testimonials.

Reach out to your current customers and ask for input.  Call your manufactures and ask for help.  Email the mayor and request more city contracts.  The worst anyone can say is no.

Ed Bejarana
Zenith Exhibits, Inc.
(503) 709-1454

Zenith Exhibits is a marketing consulting firm that specializes in trade show and internet marketing solutions.